Washtub Laundry Case Study
Braintree Clothing Case Study
Menzies Case Study
Big biz Experience: Coca Cola; Financial Services; Tourism; Shell Select and Ultra city; Property developers; McDonalds
Diana AnderssonPart-time Marketing Director
Big biz Experience: Pfizer; MTN
Small biz Experience: Cummins; Rupert & Rothschild
Richard ButterfieldPart-time Marketing Director
Big biz Experience: Pick n Pay; Foschini Group; Mr Price Group
Small biz Experience: Tourvest Group; Wellness Warehouse
Este PretoriusPart-time Marketing Director
Big biz Experience: FNB & Dimension Data
Small biz Experience: SSI & Glyn Marais
Angela SobeyRegional Director Gauteng
Big biz Experience: Grandpa, Aquafresh
Small biz Experience: Sprint Packaging, Wits Enterprise
Sonja ShearPart-time Marketing Director
Big biz Experience: Ster KinekorSony; Ericsson
Small biz Experience: Gondwana Environmental Solutions; Edublox
Carolyn DobbiePart-time Marketing Director
Big biz Experience: Pennypinchers Building Materials (Pty) Ltd, BP Express Shops
Small biz Experience: The Cape Town Book Fair, Washtub Industrial Laundry Service
Our method has been fine tuned through the years whilst working with many mid-size businesses. This results in you finding the best Marketing Director for your company and your culture. So how does this work?
Business owners often get very confused about marketing and who can blame them? They listen to marketing consultants bombarding them with jargon, their sales team saying, ‘relax we’ve got marketing covered’, and people constantly trying to sell them a new shiny golden fleece at every turn. It’s difficult to know who to believe.
The Marketing Centre approach strips out all the padding and waffle and summarises our view of marketing in a simple matrix we call Marketing 360.
As you would expect having a whole team of experienced Marketing Directors gives us access to a wealth of diverse knowledge. We like to share it with you so you can have a clearer understanding of why and how things work, why things don’t always work out as planned, and most importantly what can be done about it.